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Next promo is from Mimi Son, representing Korea.
Mimi Son is the designer of the “Ma Eum” t-shirt.
“Ma Eum” means “the mind” in Korean.
Letters of the Korean alphabet is embedded in her design like a collage. Her design creates a gentle atmosphere and is especially popular among women.
We would like to introduce you a movie for “Ma Eum” from Mimi Son.
Mimi made the word “Ma Eum” bloom in her image of flowers. She hopes to communicate with many people through this t-shirt.
The “Ma Eum” t-shirt and her movie both send us the concept image of her design.
Gentle, and open to everyone.
We heard that Mimi recently gave birth to a baby.
Maybe the heart motif drawn in her illustration of plants is connected to that happy incident!
2006/6/21
“WHERE IS YOUR COUNTRY?” by Michihiko Yanai was one of the highly favored t-shirts in the comments we received. Today we would like to share with you a story behind his design.
This is the first time Yanai is involved in T-1. He, like many other designers, designs original t-shirts for his company “Kaze to Rock”. His initial design for this contest was totally different from his “Kaze to Rock” t-shirts or his final “WHERE IS YOUR COUNTRY?” design.
It was a t-shirt with “JAPAN” in red letters on the front, “NIPPON” on the back, and the national flag on the sleeves. It was a design to wear to any international game.
This was the design that first arrived to our office.
It must be a magnificent view to see all the seats of a soccer or baseball field filled with people wearing this design! However, a few days after we received this design, we got an e-mail from Yanai’s office.
Subject: A new idea…
Hi. I am e-mailing today regarding a new design for the T-1 from Yanai.
I think a new idea sparked to his mind when watching TV on holiday or something…
It’s a design with Japan at the heart, so that Japanese people can wear it to international games and point to our country.
It’s a t-shirt which everyone can point to show where they come from.
We understand it’s the last minute, but if it’s possible, Yanai would like to change the design.
We apologize for the trouble caused.
Don’t be so sorry! It is the last moment, yes, but it’s possible.
At least, we think it’s possible…..
So this is how the design was switched to the design it is now, at the last minute.
As we made the sample t-shirts for this new design, Yanai came up with new ideas such as the use of glow-in-the-dark ink (the ink charges light, and glows in the dark), and eventually the final version of “WHERE IS YOUR COUNTRY?” was complete.
Another few days later, we visited Yanai at his office with the final sample.
“The color purple is nice and bright, and it really glows in the dark! Cool!”
Yanai comments as he checks the sample in detail.
“WHERE IS YOUR COUNTRY?” Yanai?
He answered our question in the Q&A that he “suddenly wanted to create a t-shirt that can empower communication”. We believe he is constantly thinking about “communication”.
Check out the t-shirt that bonds you with people around the globe!
2006/6/20
In our hectic days at the T-1 WORLD CUP office, we’re sending out the final sample t-shirts to the designers!
Stefan Sagmeister, the winner of the 47th Grammy Award for Packaging, was one of the first to receive his sample, and he already sent us a photo wearing it!
“The t-shirt has turned out wonderful. I’m so happy. Thank you!”
He really looks good in the t-shirt he designed!
So this is how the logo taken from John Lenon’s portrait looks when you actually wear it…
The more you look at it, the better it looks.
When we visited Tsuguya Inoue the other day to hand him his sample t-shirt of “LION HA-NETEIRU”, he kept on complimenting Stefan’s design:
“Sagmeister’s design is brilliant!”
Kam Tang , the designer of “Be Great” e-mailed us also:
“The designers are all so superb… especially Stefan Sagmeister”
We’re curious on what the contestants think of their competing designs, so we’re asking them anytime we have the chance!
We’ll keep you updated with the answers to that question, as well as the photos and movies of other designers as we receive them!
2006/6/15
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